- Law Firm Ghost Writer — AAJ 20120-2013 Annual Convention
- Legal Internet Marketing & The Death of Yellow Page Advertising
- Content is King for Legal Internet Marketing
- Law Firm Internet Marketing: Content and Legal Blog Writers Two Keys in 2012
- Law Firm Internet Marketing: Social Media not Only Pressing Goal for 2012
Monthly Archives: December 2011
Law Firm Internet Marketing: Social Media not Only Pressing Goal for 2012
The Wall Street Journal has weighed in on law firm marketing and social media. Saying it’s not yet a match made in heaven, the nation’s premiere business journal states the obvious: Law firms have been slow to incorporate social media into their legal marketing plan. 
- 77 percent are on
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Law Firm Internet Marketing: Title Tags, Social Media and Other Technical Considerations for SEO Efforts
Everyone is racing to capitalize on the Social Media craze. Locally, a marketing company recently announced they had hired a “social media expert.” We’re not sure what that means; I suspect it means their new hire was fired from her old job for spending too much time on Facebook.
Make …
Legal Marketing: Yellow Pages, Blog Writing for Law Firms and the Question of ROI
So a Washington D.C. attorney called and wanted to know about establishing a blog for personal injury marketing in the nation’s capital. We set him up with a Justia blog platform and he began using our law firm blog writers. Total cash outlay: About $5,000 a year for 104 …
Search Engine Optimization: Tales from the Trenches and Real World Tips for Your Legal Marketing Efforts
CNN Money has an article out this morning entitled “5 slick ways to market your small business.” I wonder about the chasm between “slick ways” and “gimmicks.” I suspect it’s quite narrow. Today’s legal marketing efforts should begin and end online. Plain and simple. Yesterday’s experience ordering a new garage …
Law Firm Search Engine Optimization: Directory Submissions and Link Building
A client in one of the nation’s largest (and most competitive) metro areas called yesterday and then followed up with an email, a text message and Facebook mail — welcome to the 21st Century!
He is a criminal defense attorney battling for placement on page 1 of Google. Law firm …