Tag Archives: search engine optimizations and law firms

Legal Marketing: Yellow Pages, Blog Writing for Law Firms and the Question of ROI

So a Washington D.C. attorney called and wanted to know about establishing a blog for personal injury marketing in the nation’s capital. We set him up with a Justia blog platform and he began using our law firm blog writers. Total cash outlay: About $5,000 a year for 104 …

Posted in Law Firm SEO, Legal Blogging | Tagged , , , , , , | Comments Off

Law Firm Search Engine Optimization: Directory Submissions and Link Building

A client in one of the nation’s largest (and most competitive) metro areas called yesterday and then followed up with an email, a text message and Facebook mail — welcome to the 21st Century!

He is a criminal defense attorney battling for placement on page 1 of Google. Law firm

Posted in Law Firm Internet Marketing | Tagged , , , , , | Comments Off

Law Firm SEO: The Case for Website Content and Legal Blog Writing

Attorney called the office recently. He knew we do a lot of work for a large personal injury law firm in Florida and had just one question about search engine optimization: “How much?”

“I want to show up as well as he does — he shows up for everything, car …

Posted in Law Firm Website Content | Tagged , , , , | Comments Off

Google Search Update Emphasizes High Quality Law Firm Website Content — Frequent Updates

As we reported earlier this year on our Law Firm Internet Marketing Blog, Google continues to tweak its search results in an effort to display highly relevant content. Known as Google Panda, the change affected about 12 percent of search results. Rolled out in February 2011, it went global in …

Posted in Law Firm Website Content | Tagged , , , , , , , | Comments Off

Google + and Your Business: Social Media Critical to Law Firm Internet Marketing

There is no shortage of pundits sounding off about whether Google + Pages or other social media efforts are critical to your law firm marketing efforts.  Just as there is no shortage of companies offering you search engine optimization — my grandma will sell you SEO.

If you want …

Posted in Social Media Marketing for Law Firms | Tagged , , , , , | Comments Off

Google +1 Button: Law Firm Website Content and Social Medical Critical to Internet Marketing Efforts

Far too many law firms are behind in Internet marketing, whether it’s designing and launching a new website or investing in law firm website content, legal blog writing or social networking.

In the best operations, the three are working together — auto posting your blogs to Facebook is an excellent way to get …

Posted in Law Firm Website Content, Social Media Marketing for Law Firms | Tagged , , , , , | 1 Comment

Google Tweaks Search Results – Rewards Law Firms with Quality Website Content

In a move meant to improve search results, Google’s recent tweak of its algorithm is lowering the search results and traffic for sites displaying low-quality or duplicative content.

While some claim the move was aimed at sites that sell advertising around articles written by freelances for a few dollars each, …

Posted in Law Firm Website Content | Tagged , , , , , | Comments Off